The hypodermic needle model suggests that the media injects a message into us, and this shapes our responses.
This theory is generally considered outdated
The hypodermic needle model suggests we are all the same and we all react the same way- we soak up messages without question.
In reality audiences can be passive (they comply with the message sent) or active
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Single camera is a method used by filmmakers in genres such as comedy and drama. The single camera technique means that purely one camera is... -
My campaign is based on the Oasis album, Be Here Now. I believe i am basing my campaign off this album due to the fact it is my favorite alb... -
The first part of my shooting covered the CCTV footage needed for my film. For this footage, I had to shoot from a high angle, to resembl...
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